SEOUL gIFT CENTER-
We are working to create the image of Seoul for tomorrow.
Seoul has been underrated.
Seoul presents a different face to everyone.
We have launched the Seoul Gift Center as our first project to promote Seoul. Every group tourist will eventually become an individual tourist. No one wants just the typical tourist products. We started this to cater to the tastes of individual tourists, not group tourists, from abroad. After showing you Season 1 this spring, we have now started Season 2.
Is the Korea that the world loves today really the traditional Korea itself? Is what K-pop and K-culture show really such an image of the past? I believe we need to share what we are like now.
Although we started targeting foreign tourists, surprisingly many Koreans are also visiting. Are Korean brands still unfamiliar to us? We will try harder.
